This past Friday, Fully Laced and Upper Deck celebrated their launch party, teaming up to provide Michael Jordan signed memorabilia to Bay Area collectors. The event was highlighted by Jordan’s rookie and USA jerseys, tegata lithographs, Jordan X and XIII sneakers and of course the notable Wings and ’88 Dunk posters. At the end of the event, raffle winners walked away with prizes from Mitchell & Ness and Upper Deck, including an MJ ’85 home rookie jersey.
Upper Deck is a pioneer in collectible trading cards and authentication. They hold the exclusive rights to Michael Jordan and Lebron James signings. With Fully Laced being a brand catering to sneaker collectors and the streetwear market, having their Flagship location in San Francisco as a home base for the Bay Area made sense to be the foundation of a building relationship.
Fully Laced will soon have the entire Upper Deck memorabilia catalog available online (www.fullylaced.com), along with services to submit sneakers to get signed and authenticated with Upper Deck’s 5-step process. Stay tuned.
Photos courtesy of Rolo Tanedo. (www.dunksrnice.com)